My Experience of Product Development in 2007
It is the last day of 2007 and I want to share my experience and opinion of Product Development in this year. Product Development is the most exciting part under Marketing. On one hand, turning an idea into reality is hard thing. On the other hand, it is very exciting and challenging. You need different skills from different fields. You need experience in Marketing, Finance, Accounting, Economics and Technical experience in the field you are working in. One of the challenges that I face are technical employees view the product only from the technical side. Also, non-technical employees looks at the product from the commercial side only. I had tried to bridge with the two sides and be in the middle. Dealing with partners and try to understand their needs is very important. In addition, trying to communicate with them and tell them about your needs and requirements had required from me to have business development skills. Also, developing strategic alliances is very important...