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Showing posts with the label Market research Gulf

Most Important Skills in Product Management

Working as a product manager requires different skills from different fields. It is not a job that requires one, two or even ten skills. It is like starting your own business and you must have different skills from different fields. It requires Skills from marketing, creativity, technology, pricing and leadership, etc… Always I do ask myself: “What is the most important skills working as a Product Manager?”. I decided to enter Linkedin and post a new discussion in a popular group called Product Management that have more than 9,987 members and in Telecommunications Product Development Group that have more than 869 from different industries and I had more than 79 comments from different professionals. They had highlighted different skills. Some of them mentioned one skill and others more than one skill. The number one was Communication. 47 professionals say it is an important skill. Number two was Stakeholder Management (Managing Internal and external stakeholder). 33 professionals say i...

Market Research from an Omani Working in Gulf

Market research is an important role and task working in the field of marketing. Being a Product Manager, Marketing Executive or Marketing Manager the Market Research is an important responsibility. Personally, I enjoy doing Market research. From collecting data to the last stage which is preparing the report to our Senior Managers. Some of the companies in the Gulf let the Market Research part of the responsibilities of one of their employees in the marketing department. Some of them let a dedicated employee with the Marketing Research job title. The first step in doing Market research is defining the objective of the Market research. The Market research is divided into two types in terms of purpose which are: For operational and strategic. The objective of operational is for the daily tasks in the company. The second type strategic purpose. In the Gulf we do go to some global companies and ask them for reports such as Forrester Research, Hall & Partners and Gartner Group. We do a...